Business Strategy and Monetization Seminar

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Vilnius Tech Park (Antakalnio 17)
2017-03-30 18:30 - 2017-03-30 21:00

Startup Lithuania and Google kindly invites you to the Business Strategy and Monetization Seminar that will take place on Thursday, March 30, at 18:30 in Vilnius Tech Park. Two Googlers will share their insights on doing business in the app ecosystem, web business mechanics and its monetization.

Agenda:

PRESENTATION 1: DOING BUSINESS IN AN EVER COMPETITIVE APP ECOSYSTEM

By Felipe Iregui, Strategic Partner Manager @ Google

- the state of the app economy;
- prominent app business models and key aspects of success;
- examples of models used by the most successful developers;
- overview of how Google works with the developers.

Felipe is part of the Online Partnership Group at Google. He thrives in helping developers grow and scale their business. Previously, he was the International Sales Lead for Kiip, a mobile rewards network startup from Silicon Valley that was named one of the 50 most innovative companies in world by Fast Co Magazine. Felipe has co-founded two digital start ups for Latin American markets, Barbet Eyewear and Preston Holt Digital Agency.

PRESENTATION 2: WEB BUSINESS MECHANICS AND MONETIZATION DESIGN

By Mantas Aleksiejevas, SEED Program Manager @ Google

- the power of web business economics; 
- key pillars of exponential monetization design;
- industry cases and examples (transactional, subscription, premium and asset sales)
- B2B vs B2C monetization;
- where to start.

Mantas is Googler, Business Geek and Startup, Entrepreneurship and Export Development (SEED) Program Manager for the New European Markets. Over the years he has worked with a range of digital transformation projects within and outside Google. He witnessed how digital businesses are built and what lies at the core of progressive business models. Mantas is looking forward to sharing insights and learnings from my journey with you in Vilnius.

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The event is free to attend, but please register at: https://goo.gl/forms/qnLWOuyItJWcdK7g2

See you at Vilnius Tech Park!


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